Abstract: In online advertising, click fraud poses a significant challenge, draining budgets and threatening the industry’s integrity by redirecting funds away from legitimate advertisers. Despite ...

One of the prominent challenges encountered in real-world data is an imbalance, characterized by unequal distribution of observations across different target classes, which complicates achieving ...

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Rob Williams knows how to pitch Jeff Bezos: You write a press release as if your product has already been built. Bezos reads it and gives a thumbs up or down. Williams went through this process a lot ...