Is it time to add a customer module to CRM? The concept would provide companies with something they don't yet have: a single place within the CRM system to capture and analyze relevant customer data.

NEW YORK -- In his presentation today at the destinationCRM 2008 Conference, Denis Pombriant, founder and managing principal at Beagle Research Group, explained how CRM is no longer just your typical ...

Arsenault Associates has introduced Customer Management, a new module for its Dossier maintenance software. It helps manage shops that serve outside customers as well as their own fleets. The module ...